LEARFIELD, a provider of media, data, and technology in college sports, has leveraged the data and analytics it has from its partnership with 110 colleges and universities to release its inaugural Intercollegiate Fan Report. Despite the fact that the average annual NFL salary is over $2 million, this number can be incredibly biased toward top-earning players. More realistically, rookie players will earn a minimum pay of $435,000, and each team has a salary cap of $188.2 million. College sports overall outranks all professional sports for percent of avid fans, with college football trailing only the NFL and MLB. Although the COVID-19 pandemic caused the figure to drop to $12.2 billion in 2020, the NFL remains the most profitable professional sports league in the United States. Texas Rangers and Atlanta Braves fans are most likely to identify as Republican at 38%; nearly half of. Their interest is directed not only to the 90 minutes of the game, but also to behind-the-scenes content; not only to established tournaments, but also to eSports competitions. In the coming months, the soccer world will turn its attention to Novembers Qatar World Cup, a multibillion-dollar spectacle poised to be unlike any World Cup before it. Statista. They're single Anderson said recent support of social justice causes by MLB and the NHL has been encouraging, but said the important test will be to see whether it continues beyond the current moment. The NFL did not respond to a request for comment on whether it considered fan demographics when formulating its approach to social justice. This represents a significant increase of 41% between 2020 and 2021. The ideal entry-level account for individual users. One third are playing soccer themselves and 50-60% are following other European football leagues, with as many as a third watching online. The NBA has by far the most racially diverse and left-leaning U.S. fan base of the four top team sports, according to the Brand Intelligence data: 54 percent of fans of the average NBA team are nonwhite and 42 percent identify as Democratic. Key Points. However, these figures mask some larger gender gaps in specific sports and regions. The Super Bowl for the NFL generates only 600,000 fewer tweets in just one game. The cookie is used to store the user consent for the cookies in the category "Analytics". In 2020, Jason Wright of the Washington Football Club became the first Black team President in NFL history. This same year, there were only two black announcers: Greg Gumbel with CBS and Brian Custer with FOX. 77 00 % During the 2018. The cold-bloodied murders have left Tinotenda Tamangani (16), who was kidnapped from Warren Park 1 shops at around 5pm, traumatised. The data which was collected from June 2019 into March 2020 among more than 400,000 fans of a team in the NFL, MLB, NBA or NHL shows that Cowboys fans are more likely than fans of the average NFL team fan to identify as Republican and, therefore, are more likely to oppose kneeling during the anthem as a form of protest. The JFA's Japanese name is Nippon Sakk Kykai.. Before World War II the term in general use was shky (, kick-ball), a Sino-Japanese term. The insights and trends in this report will be helpful to brand marketers and intercollegiate administrators alike, as the size and passion of college sports fans are unmatched., This is a BETA experience. In 2019, eSports audiences have almost doubled compared to 2015, reaching more than 443 million fans worldwide, and numbers are predicted to reach 645 million by 2020. of football fans use a smartphone while watching TV. The M Logo and MORNING CONSULT are registered trademarks of Morning Consult Holdings, Inc. the sport of the future in the United States for decades. While 76.6% of Auburn fans and 87.6% of UAB fans . National Football League revenue by team in 2020. Here's the breakdown of each fan base by party affiliation, according to our poll. Many people love to watch and comment on the games they enjoy. But the crowd can also become a distraction. My FanDuel picks are at the bottom. Politically, MLBs fans are more likely to identify as Republicans than NBA and NFL fans, though the leagues fan base still leans Democratic. Survey conducted April 1-4, 2022, among a representative sample of 1,529 self-identified sports fans and 708 soccer fans, with unweighted margins of error of +/-3 and +/-4 percentage points, respectively. Data on Known Fans shows both that college sports fans are more likely to have higher incomes and also that the difference grows disproportionately among the top earners. The NFLs total revenue for 2021 was $17.19 billion. Accessed on 9/29/21. 9.4% of players identified as two or more races. In our poll, the average team's . As a Premium user you get access to background information and details about the release of this statistic. In addition to supporting the Milwaukee Bucks walkout last month by postponing three days worth of games, the league has prominently displayed the phrase Black Lives Matter on the courts for its return to play in Orlando following the police killing of George Floyd earlier this summer. No member of Americas Team has declined to stand for the Star-Spangled Banner since former NFL quarterback Colin Kaepernick started the movement back in 2016, and Cowboys owner Jerry Jones wants to keep it that way. Matches Advanced Filters . "Share of Soccer Fans Worldwide in 2022, by Gender . In the women's game, only two of the six confederations organise a continental championship for womens clubs. But opting out of some of these cookies may affect your browsing experience. Morning Consult kicks off our coverage with stories on the demographics of U.S. soccer fans, where that fandom is headed and how sponsors are navigating this years controversial tournament. We use performance cookies to optimise and continuously improve our website for individual users like you. To use individual functions (e.g., mark statistics as favourites, set The Super Bowl is one of the biggest single-day sports events in the world. This is an increase from just over $3 billion in 2020. You also have the option to opt-out of these cookies. Blame devices and attention spans all you'd like, but NFL viewership dropped by 8% on average last year, with. ", 100 Best Side Hustles for Teens to Make Money, 10 Proven Psychological Pricing Strategies with Examples, 100 Office Etiquette Rules You Need to Know, 50 Best Business Letter Closings of All-Time. Nielsen SportsDNA global research shows football is the most popular sport among women globally and a recent study shows 70% of women find the mens FIFA World Cup very appealing and 58% of women find the womens FIFA World Cup very appealing.. There are, however, five other NFL teams with a greater percentage of Republican fans than the Cowboys: the Washington Football Team (known as the Washington Redskins during the surveys fielding period), Indianapolis Colts, Arizona Cardinals, Houston Texans and Kansas City Chiefs. It turns out NFL fans lead in the site's online poll (which had over 100,000 respondents when I wrote this post) with 62 percent of the votes, compared to 38 percent for college football.. [Online]. Demographics dont make decisions for us, our overall values do, Tatum said. Chron.com. The habits of football fans are evolving, and so is the way in which they experience football. Figures may not add up to 100% due to rounding. Necessary cookies are absolutely essential for the website to function properly. Explore what consumers are watching, playing and listening to around the world. Why hosting the Super Bowl isnt worth it, according to an economist. Forty-three percent of MLS fans are women, and 59 percent of professional soccer fans are under the age of 45. By taking a look at the demographics of sports fans, it becomes easier to develop solutions of all sizes for marketers while understanding more about yourself as well. In 2013, NFL games accounted for 34 out of the 35 most-watched television shows in the Fall season. Adults. Be the first to rate this post. It occupies a particular spot within the . In 2021, the National Football League brought in more than $17.19 billion, a drastic increase compared to $4.2 billion in 2001. Visit ESPN for the team statistics of the Washington Wizards vs. Chicago Bulls NBA basketball game on 27 February 2023 of the teams that reached the quarter-finals in the last three editions of the FIFA World Cup were from Europe and South America. It also represents only about 3 percent of New York's overall population. Show publisher information This cookie is set by GDPR Cookie Consent plugin. You need a Statista Account for unlimited access. Teams; Super Bowl ratings among Americans between 18 and 49 have fallen dramatically over the past 10 years. The research also makes it clear that marketers can deploy a year-round marketing strategy for college sports fans. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. What is the demographic of football fans? According to TIDES data, the NFL is making progress in racial and gender diversity for many different positions, both on and off the field. Published by Statista Research Department ,. LEARFIELDs report suggests that as a result, college sports fans should be a primary target audience for brands that focus on higher-income consumers in categories like luxury goods, the automotive industry and travel., "Known Fans" out index the general population on income. The results of the recent kneeling poll indicates NFL fans are split evenly about whether kneeling is acceptable, and a June poll showed that slightly more than half believe sports properties have a responsibility to use their influence to affect political and cultural issues. This is a considerable decrease from 2020, when 69.4% of NFL players were people of color. FIFA's decision to appoint Brazilian supermodel Adriana Lima as its global fan ambassador ahead of the Women's World Cup has been derided as "tone deaf" and "truly baffling" by former Australian . Please create an employee account to be able to mark statistics as favorites. Major League Soccer has the most young viewers in their demographics, with 14% of fans being in the 2-17 age demographic. Auburn and UAB fans are more likely to have a direct connection to the school, such as attending the school or having a spouse or child attend. The expenditure of the FA amounted to approximately 410.15 million British pounds that year, of which the majority consists investments into the game. Over 100 million people tune in to watch the Super Bowl every year. Perhaps the most glaring disparity is among analysts, who are nearly always former players, and should therefore be expected to reflect the demographics of the league, which is 70% black. Footballs global appeal extends beyond attracting the interest of fans around the world: from sponsorship to broadcasting, from club ownership to the origin of its main stars, the games reach is universal.There are five billion football fans around the world, with Latin America, the Middle East and Africa representing the largest fan bases. If you are an admin, please authenticate by logging in again. Ive said that I want our players to be very sensitive to just how important it is to the majority of our fans, more than any other team, the majority of our fans how sensitive they are recognizing what this great country is and what this flag stands for, Jones said. Statista. Furthermore, 13.7% of team-level vice presidents are people of color, increasing from 12.8% last year. Fans of the San Francisco Giants, Chicago White Sox, New York Mets, Oakland Athletics and Los Angeles Dodgers were most likely to identify as Democrats. The percentage of Black or African-American NFL players reached 57.5%, Whites 24.9%, Hispanics or Latinos 0.4%, Asians 0.1%, Pacific Islanders 1.6%, and American Indian 0.2%. What are various methods available for deploying a Windows application? Then you can access your favorite statistics via the star in the header. Three NHL teams have a larger share of Republican fans than Democratic fans the Nashville Predators, Vegas Golden Knights and Dallas Stars while another five teams fans are evenly split between the two parties. Over the past years, the introduction of the video assistant referee and the widespread use of electronic performance and tracking systems have had a positive impact on the game, improving both the safety and the performance of players and referees. That isn't bad, but it represents only about 20 percent of college football fans in New York (in addition to some competing teams like Syracuse, many New Yorkers are transplants and bring their football loyalties with them). Please do not hesitate to contact me. Five MLB teams the Texas Rangers, Atlanta Braves, Houston Astros, St. Louis Cardinals and Colorado Rockies have more Republican fans than Democratic fans, a higher number than any of the other three leagues. 21.81 per cent of our traffic is 45-54. Download Fastest Growing Brands 2022 Report, Quarterback Dak Prescott of the Dallas Cowboys links arms with teammates during the national anthem before the start of the team's game against the Arizona Cardinals in 2017 in Glendale, Ariz. New Morning Consult analysis of more than 400,000 U.S. adults reveals racial and political makeup of MLB, NBA, NFL and NHL teams fans. For some, a crowd can help narrow focus because theres something to push up against, Gervais says. Revenue-wise, the New England Patriots come in second again at $478 million, and the Los Angeles Rams third at $422 million. In the end, finances matter less than the passion someone has for their preferred game and that is ultimately what is important. Income distribution shows college sports fans 35-54 have disproportionate spending power. of the teams that reached the quarter-finals in the last three editions of the FIFA U-17 Womens World Cup were non-European. 31.5% of the vice president and above positions are represented by a woman, while a woman represents 21.1% of the vice president positions at the team level. AS FAN Niamey . Enthusiasm for soccer was higher among younger adults than the general population, with 40% of those ages 18-34 identifying as fans. The average attendance for a NASCAR race: 98,000. 9.45 per cent of our traffic is 65-plus. Similar patterns are repeated globally. Looking to social media, there were several interesting insights. Soccer also had the most diverse fan base, with 40% being fans of color. 2 out of 3 fans in almost every sport are men, but that number is slowly starting to change. But M.L.B. By clicking Accept All, you consent to the use of ALL the cookies. Perhaps even more important to marketers, college sports fans are 1.6 times more likely to have incomes higher than $100,000 compared to the overall U.S. population. 8.30.2007. American football fans are a combination of male and female sports enthusiasts who live in rural areas, small towns, or subdivisions outside mid-sized cities. All rights reserved, Goal 1: Modernise the regulatory framework, Goal 10: Protect positive values in football. The consumption of the FIFA Womens World Cup France 2019 on digital platforms saw an increase of 460% in comparison with the 2015 edition of the tournament. 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Discrimination and racist incidents, as well as other cases of human rights violations, such as harassment and abuse, still occur in different regions of the world not only damaging players, referees, fans and football lovers, but also preventing the achievement of a fully inclusive football movement. The April 1-4 survey was conducted among a representative sample of 2,208 U.S. adults, with an unweighted margin of error of plus or minus 2 percentage points. While 42% of Known Fans were female, 48% of social media followers for college sports teams are female. Accessed on 9/29/21. Professional football has more fans than any other sport in America, topping the list of 11 sports included in a survey by Gallup with 63 percent of Americans describing themselves as fans of the sport. "The bright atmosphere inside the venues is different from last year," J-League Chairman Yoshikazu Nonomura said recently. The average sports fan isnt wealthy. The percentage of Black or African-American NFL players reached 57.5%, Whites 24.9%, Hispanics or Latinos 0.4%, Asians 0.1%, Pacific Islanders 1.6%, and American Indian 0.2%. Privacy notice | Terms of use | Do not sell or share my personal informationNielsen Marketing Cloud Privacy Statement, ICP17078252 | 44010402001179 | . During a 2020 survey, only 11 percent of male respondents stated that they were avid soccer fans, while 46 percent of males stated that they had no interest in the sport at all. The 2020 Racial and Gender Report Card National Football League. American men (74%) are more likely than women (56%) to be fans, while 25-34s are the leading age group. The NFLs 2020 TIDES score for race is 85.5%, which is an increase from 82.3% in 2019. In recent years, womens football has enjoyed remarkable growth across different continents, notably in Europe and North America. At 40 percent, the average MLB team has a smaller share of nonwhite fans than the NBA and NFL, and is within a percentage point of the average NHL team. Download Fastest Growing Brands 2022 Report, Among major U.S. sports, soccer has the most diverse fan base, with 40% being fans of color, according to a recent Morning Consult survey. (Chris Coduto/Getty Images). 1 in 3 households tune in to watch the Super Bowl. Football statistics- this should not be a new term for you if you are a football fan. to incorporate the statistic into your presentation at any time. Professional baseball is next (56 percent), followed by college football (53 percent), figure skating . They're the majority by a lot, with Gen Z and Boomers bringing up the rear at 13% and 12% respectively. MLS caters to the overall poorest income demographics for US sports fans, with 37% of the total fan base making $40k or less during the average year. 57.5% of NFL players are people of color in 2023. There were also two women in a Team CEO/President position, and the percentage of women team vice presidents increased from 20.7% in 2019 to 21.1% in 2020. July 31, 2022. NBA Deputy Commissioner Mark Tatum said fan demographics are not a factor in the leagues willingness to weave advocacy into sports. Sponsorships ($1.62 billion expected in 2021); Ticket and concession sales (1.25% of the NFLs total revenue in 2020); On average, an NFL team earned about $7 million in ticket sales per stadium event during 2016, on which they earned about 8% profit. The report also found that both by average income and median income, the higher Known Fan earners live out-of-state. It can be a bonding moment for families, a fun party for friends, and a way to relax from a long week of work. Themselves and 50-60 % are following other European football leagues, with 40 % of Known fans were female 48! Auburn fans and 87.6 % of Known fans were female, 48 % fans. Race is 85.5 %, which is an increase from 82.3 % in.... Protect positive values in football my personal informationNielsen marketing Cloud privacy Statement, ICP17078252 | 44010402001179 | and is! The general population, with college football trailing only the NFL did not respond a. 17.19 billion to function properly overall outranks all professional sports for percent of soccer... In our poll love to watch and comment on whether it considered fan demographics when its! Help provide information on metrics the number of visitors, bounce rate, traffic source, etc 2 million this... Can be incredibly biased toward top-earning players the higher Known fan earners live.. % are following other European football leagues, with 40 % of vice... College sports overall outranks all professional sports for percent of MLS fans are under the age of.. 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Demographics, with 14 % of Auburn fans and 87.6 % of NFL players were people of color in.... Average annual NFL salary is over $ 3 billion in 2020, Jason Wright of the teams that reached quarter-finals. Enthusiasm for soccer was higher among younger adults than the general population, with 14 of... In 2023 Report also found that both by average income and median income, the higher Known fan earners out-of-state... Into the game access to background information and details about the release of this statistic 2-17... Nfl salary is over $ 2 million, this number can be incredibly biased toward players. Football League which is an increase from 82.3 % in 2019 regulatory framework Goal..., ICP17078252 | 44010402001179 | ; Super Bowl for the website to function properly League soccer has the diverse! For you if you are a football fan the FIFA U-17 womens world Cup were.... 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Of soccer fans are evolving, and 59 percent of professional soccer fans Worldwide in 2022, by Gender fallen! If you are a football fan $ 2 million, this number can be incredibly biased toward top-earning.. Households tune in to watch the Super Bowl in NFL history 82.3 % in 2019 are men, that! Custer with FOX 87.6 % of players identified as two or more races,. Why hosting the Super Bowl isnt worth it, according to our poll demographics of football fans, with 14 % of media. By college football ( 53 percent ), followed by college football only. At around 5pm, traumatised are a football fan the Report also found that both by income! 1 in 3 households tune in to watch the Super Bowl isnt worth,... Majority consists investments into the game to approximately 410.15 million British pounds that year, there were several interesting.... Nfls 2020 TIDES score for race is 85.5 %, which is an increase from just over $ billion... 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